Centralize and automate your paid ads optimization process for a fraction of the cost. Boost ROAS while working less on your ads.
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Connect hundreds of social and native ad accounts and manage everything from a single dashboard.
Scale faster by gradually increasing budgets or cloning campaigns, or campaign assets without disrupting the traffic source algorithm.
Put a stop to ad spend waste by automatically pausing campaigns, publishers, ad sets or ads that are wasting you money.
Launch hundreds of campaigns across multiple ad accounts and fan pages without having to waste hours on Ads Manager.

Quickly scale your winning ads, ad sets or campaigns by duplicating them across multiple ad accounts in just a few clicks, or automatically.
Apply automation to protect your budget or scale your paid ad campaigns effectively. Increase budgets, clone ad sets or pause ads with high CPA on auto-pilot.
Calculate your own custom metrics, combining your data from ad network and third-party tracker. Use these custom metrics to build precise automation rules.
Connect your tracker, Google Sheets or a search feed provider. Build smarter automations with over 100+ accurate metrics (e.g., ROAS, CPA, AOV and more).
We've got you covered with integrations for Meta, TikTok, Google, Taboola, Outbrain and many other native ad networks. Just connect your ad accounts and automate all your advertising efforts from one place.
Launch your Facebook campaigns directly from TheOptimizer with our CSV uploader.
Build complex rule sequences that guide actions step by step, ensuring each task follows the right order.
Analyze all your creative performance from TheOptimizer and help your team create more winning variations.